While going to the bathroom most women don't want to see this. Instead the advertisement could be posted outside the stall maybe on the wall or on the mirror. I believe it's a great idea to put the advertisement in the bathroom, just not in the stall.
The advertisement is for the National Domestic Violence Hotline and is directed towards women and that's why the temple put the advertisement in the women's bathroom. I just don't find it very appealing to put the ad on the back of a stall.
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